This is a real peeve of mine. I like being able to see the ingredients of products before I buy them, just for my sanity. Recently, I had a "consumer" moment where I saw an ad in a magazine for the new Rimmel Stay Matte Dual Action Concealer, and bought it the next day. But I still don't know what the ingredients list looks like. The ingredients aren't anywhere on the product itself (not even under a sticker). The Rimmel ingredients flip book in Boots was missing.... and the product is too new to be listed in the ingredients PDF on the Rimmel website.
The "dual action" refers to the concealer claiming to both treat and cover blemishes. The only words I can find that come anywhere near to "ingredients" are "cucumber", "cotton" and "chamomile" which are part of the packaging design.
I like knowing what's in my face cosmetics, because there's more chance of them causing spots than say an eyeshadow. Especially around the sides of my nose where I am particularly prone to blocked pores, but where I need to use concealer to even out the tone. I usually use mineral foundation as a concealer but I hate the way it goes shiny and slides off within hours due to the titanium/zinc oxide.
Despite not being able to find the ingredients anywhere, I still bought the concealer because of the enticing product stand in Boots which said something like:
"Unique Natural Shine Control Complex for up to 12 hours flawless matte coverage. Long-lasting shine control formula combats the causes of shine all day long. Full coverage that hides imperfections. Skin looks fresh and naturally matte. Sensitive Skin Assured: Fragrance Free. Oil Free. Paraben Free. Talc Free."
This seemed to be more about the foundation (which did have the ingredients listed on the product), but I liked the fact that the concealer could be oil-free and talc-free (although I don't know for sure!). Mineral oil and talc are surefire ways of me getting giant under-the-skin spots (it happens every time without fail). Most of the premium, highly rated concealers out there contain mineral oil, and I just can't use them. So here I am resorting to teenage "spot busting" brands...
Anyway.... I do like the concealer... it has a green core which is the "treat" part of the concealer. I assume it has spot-fighting ingredients in it, and the green tone also in theory helps to combat red undertones.
I bought the shade 030 Classic Beige which blends perfectly into my skin tone. I can layer it to get more coverage, and it still looks natural.
The lasting power is great. The consistency of the concealer is very thick and dry but with a lot of tack, so it doesn't end up sliding off later in the day. The downside of the dry consistency is that it will accentuate any flakiness.
But most importantly, it hasn't given me any spots or blocked pores on the areas I've been using the concealer.
So a brilliant concealer for me, but Rimmel if you're listening, can you please make it easier to check the ingredients in your products in future, thanks...
I think I paid £4.50 for this concealer.
Update (14th April 2010): I finally got round to emailing the people at Rimmel and getting the ingredients of Rimmel Stay Matte Dual Action Concealer...
DI-C12-13 ALKYL MALATE, HYDROGENATED POLYDECENE, OZOKERITE, NYLON-12, CERA CARNAUBAICOPERNICIA CERIFERA (CARNAUBA), WAXICIRE DE CARNAUBA, TRIBEHENIN, CERA ALBA/BEESWAX/CIRE D'ABElLLE, MAGNESIUM SILICATE, POLYBUTENE, CAPRYLIC/CAPRIC TRIGLYCERIDE, BISABOLOL, GLYCERIN, TOCOPH ERYL ACETATE, SILICA DIMETHYL SILYLATE, TRIMETHOXYCAPRYLYLSILANE, ZINC OXIDE, CAPRYLYL GLYCOL, PANTHENYL ETHYL ETHER, RETINYL PALMITATE, MELIA AZADIRACHTA LEAF EXTRACT, ASCORBYL PALMITATE, SALICYLIC ACID, OCTYLDODECANOL, ALLANTOIN, PENTAERYTHRITYL TETRA-DI-T-BUTYL, HYDROXYHYDROCINNAMATE, GOSSYPIUM HERBACEUM (COTTON) POWDER, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER/LEAF EXTRACT, CUCUMIS SATIVUS (CUCUMBER) FRUIT EXTRACT, [May Contain/Peut Conienir/+/-:TITANIUM DIOXIDE (CI 77891), IRON OXIDES (Cl 77492, 77491, 77499), FD&C BLUE NO. 1 (Cl 42090)].